It was a pleasure to work with you, as you and your team made this process a more pleasant experience for our team and the participants.
Understanding your users is the fundamental first step in applying Human-Centered Design. User research focuses on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies.
Knowing about your customers and how they experience your product or service will give us valuable insights necessary to create the innovative designs that matter!
Before beginning a user-centered project it’s important to know who your users are and what they need.
Where will your product be used, and under what circumstances? What are the user's common goals and tasks, their needs and expectations? By observing your users, you get to know their habits, their wishes and the ways in which they interact with your product.
Defining user requirements, functional requirements and user personas enables us to accommodate your stakeholders with an engaging user experience they deserve
Before beginning a Human-centered project it’s important to know who your users are and what they need. Where will your product be used, and under what circumstances? What are the user's common goals and tasks, their needs and expectations? By observing your users, you get to know their habits, their wishes and the ways in which they interact with your product.
Defining user requirements, functional requirements and user personas enables us to accommodate your stakeholders with an engaging user experience they deserve.
User requirements: By observing and questioning your users and their workflows, we define the requirements that reflect their needs and wants.
Functional requirements: Functional requirements need to be defined from a user point of view as well as a business point of view. This ensures that your product will meet the user’s expectations and perform well in the marketplace. The result of this process is a listing of actual requirements, and a starting point for a successful design.
Personas: A persona constitutes the combined characteristics of your users rolled into one fictional character. Based on field research, observations and interviews we create a well-defined portrait of what a member of your target audience is like. Personas are a useful tool in the design process to help your team visualize what your users are actually like. Personas put a human face on your anonymous user base and promote empathetic decision-making that ultimately leads to better user experiences.
It was a pleasure to work with you, as you and your team made this process a more pleasant experience for our team and the participants.
I just want to tell you that I value people relations more than money. I remember how you were friendly and helpful not going against policies and contractual obligations at the same time, not using your power to make us feel stupid and small. It was a very rare and big experience for me. Really. I will always remember this.
The Usability People are all individuals that you can become friends with very easily. They have a lot of different interests and are a pleasure to work with. I was writing a PRD/MRD for a billing solution and worked with The Usability People in defining the user interface. They are receptive to ideas and are able to mold the user interface from an end-user's perspective. I really liked the idea of putting end-user photograph & short biography around the office to help understand the users