Through popularity and imitation Gangnam Style videos, created by PSY the South Korean Internet sensation, became a viral phenomena. In much the same way, many current UX patterns have gained popularity through sharing and imitation.
Do you understand what are the psychological foundations of social sharing and how do things “go viral”? Mass copying and imitation of some patterns can lead to the belief in a “Best Practice” even when the pattern is proved faulty. What are the trends that we have had to fight against, and what trends do we want take off like a cheesy horse dance. Read more about Gangnam Style trends in User Experience